Dadana abaya was established on 2019 by the Interior Designer Dana Fawaz.
It is a distinctive upcycled brand rooted in an interior design background.
We source our abayas from our high end interior design projects,
as well as from prestigious establishments like Maison d'Art and others in the UAE.
These sources offer a rich array of English, European, and Italian fabric brands,
ensuring the highest quality and elegance in our creations.
All Dadana abayas are made in UAE.
WE DESIGN
Our creative process begins with careful sketching and conceptualization, where we explore fresh ideas and unique details to ensure no two designs are alike.
This dedication to originality and creativity results in abayas that are as distinct as the individuals who wear them, embodying a true commitment to artistry and craftsmanship in every stitch.
Our Mission
Our mission is to redefine the abaya, transcending cultural boundaries,making it a universal wardrobe staple for all women, regardless of race or background.
Dadana Abaya proudly champions the concept of circular fashion, leading the charge in a revolutionary movement aimed at preserving our planet. Through our commitment to upcycling, we transform high-end designer fabric cut pieces into stunning abayas, breathing new life into materials and reducing waste in the process.
What Do We Do
Our core focus is on crafting a singular piece for every abaya, prioritizing
its individuality and exclusivity.
This strategic emphasis reinforces our dedication to preserving limited availability,
thereby elevating the allure and worth of each garment within our collection.
Additionally, we occasionally engage in exceptional limited production runs for select abayas,
providing our clients with the opportunity to experience an everyday abaya.
Moreover, we maintain a consistently stocked inventory of our bestseller outfit, tailored
to complement our clients' lifestyles.
Every abaya in our collection tells a cultural story through art, capturing the
essence of creativity and tradition.
At Dadana,
Our unique approach involves utilizing Designers fabrics such as Ralph Lauren, Christian Lacroix, & others, with each design being limited to a single piece, thereby offering our clients a one-of-a-kind, avant-garde fashion statement.
Each abaya in our collection tells a cultural story through art, encapsulating the essence of creativity and tradition.
Here,
Our primary target audience encompasses all the discerning women seeking to redefine and transcend the stereotypical outlook associated with abayas.
At Dadana, we aim to inspire and empower our clients to embrace individuality, self-expression, and a fresh perspective on modest fashion, while preserving the rich heritage of artistry.
Signature Dadana Packaging
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